As the authority on the startling world of industrial musicals, as well as a comedy veteran, Steve delights in sharing his treasures and stories with corporate, academic, and general audiences.
For corporate audiences, Steve delivers a multimedia presentation that’s unlike anything else. With plenty of song and video clips, album covers, fun anecdotes and thought-provoking insights, it’s a journey into a retro business world with lessons that still resonate today.
Steve and his presentation on industrial musicals drew a huge and enthusiastic crowd for our event. His mix of humor, storytelling and passion made for an engaging, entertaining and surprisingly heartfelt evening. I am certain the hidden world of industrial musicals just gained an additional 500 fans and piqued their curiosity to learn more (and to watch Bathtubs Over Broadway).
Artistic Producer, Denver Center for the Performing Arts
Steve was a very successful part of the BMA14 line up. His humorous look at the industrial musicals of marketing’s past was spot on for our target audience of B2B professionals. Presenting the stories and songs that showed the connection between B2B marketing and Broadway was a great session for the attendees. Steve was funny and timely, and provided a great spark at the event. Steve’s humor and smart take on his book, Everything’s Coming Up Profits: The Golden Age of Industrial Musicals, would be a great addition to the line up for any event.
Gary L. Slack
Chief Experience Officer, Slack and Company, LLC
National Chairman, BMA, 2009-11, Organizer, BMA Conference, 2009-2015
Anyone in marketing or sales will appreciate Steve Young’s tour of industrial musicals from a forgotten era. Steve’s witty presentation is the perfect way to reintroduce this to America. He had our staff laughing… and asking lots of questions.
Vice President, Trade Marketing
Reactions on Twitter:
Honored to be in the same room as Mr. @PANTSSteve. What an amazing #ZSpeaker! @IndustrMusicals #ZillowLife
I think I’m now obsessed with #retromarketing and industrial musicals @PANTSSteve #bma14
That was a really neat, refreshing walk through a corner of #marketing history! Thanks @BMAGlobal14 for bringing Steve to #BMA14!
Hilarious look back at industrial musicals with Steve Young #BMA14
Funny, surprising, and ultimately inspiring — Steve’s introduction to the world of industrial musicals will energize your next meeting or convention!
Watch one of Steve’s several Late Show guest segments in which he shares industrial musical favorites!
To inquire about Steve’s availability for a corporate event, email here.